Softside connects music artists & creative communities via officially licensed, fan-designed merchandise partnerships. We are transforming how IP owners approach merch by including their most talented and passionate fans in the designing process.
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![Mage [Startup]](https://s3.amazonaws.com/heysummit-production/media/thumbnails/uploads/events/measureofmusic2024/UGaJtQdYjxVx7ragScPehU.png_square_medium.png)
![Smart Vinyl [Startup]](https://s3.amazonaws.com/heysummit-production/media/thumbnails/uploads/events/measureofmusic2024/kkJPzbFArxJJ5ULHUTaddQ.PNG_square_medium.PNG)